NEW YORK (AP) — Walmart said Tuesday it is launching its biggest store-label food brand in 20 years in terms of its breadth of items, as it seeks to appeal to younger customers who are not brand loyal and want chef-inspired foods that are more affordably priced.
The brand, called Bettergoods, is just hitting Walmart stores and online. By this fall, there will be 300 products, spanning frozen, dairy, snacks, beverages, pasta, soups, coffee, chocolate among others, the retailer said. The prices range from under $2 to under $15, with most products available for under $5.
The launch from the country’s largest retailer comes as inflation has driven shoppers to seek less-expensive alternatives, lifting the popularity of private-label brands. Private brands in food and beverage accounted for nearly 26% of the overall market share in the number of units in that category sold last year, up from 24.7% during the previous year, according to market research firm Circana. That compares with 74.5% for national brands last year, down from 75.3% in 2022.
Related articles:
Related suggestion:
Dame Joan Collins looks glamorous in a black satin dress with semiStocking up on the pick and Little Mix? Jesy Nelson, 32, turns heads in a smileyMyanmar's Chinese bookstores offer easy access to Chinese language learning materialsChinese orchestra group performs at Kenya's oldest universityClarkson's Farm star Kaleb Cooper, 25, reveals fans are sending him racy selfiesMinister: CPEC transforms Pakistan's development landscapeAshley Graham puts on a busty display and shows off her curves in a plunging bathing suit in CannesXi says China to cooperate with Micronesia on infrastructure, climate changeDance drama honors development of China's busiest portChina, US make preparations to send a pair of giant pandas to San Francisco Zoo in 2025
3.1679s , 6500.5703125 kb
Copyright © 2024 Powered by Walmart launches store ,Global Glance news portal